Paco Underhill

11 books

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond by Paco Underhill

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond

Paco Underhill

320 pages • first pub 1999 (editions)

nonfiction business economics psychology informative medium-paced