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Strategic Management and Business Policy by Thomas L. Wheelen, J. David Hunger

Strategic Management and Business Policy

Thomas L. Wheelen, J. David Hunger

1104 pages first pub 1983 (editions)

nonfiction business informative medium-paced
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Description

Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model. For undergraduate strategy/strategic management courses.

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