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
224 pages • first pub 1996 (editions)
ISBN/UID: 9780749468736
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 December 2015
Description
Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated fourth edition of "Planning and Managin...
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
224 pages • first pub 1996 (editions)
ISBN/UID: 9780749468736
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 December 2015
Description
Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated fourth edition of "Planning and Managin...