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417 pages • missing pub info (editions)
ISBN/UID: 9780240810201
Format: Paperback
Language: English
Publisher: Focal Press
Publication date: 03 March 2010
Description
Managing Electronic Media recognizes the changes in technology in the global marketplace and the impact these innovations have on media organizations and their integral business practices. It goes beyond the typical media management book by coveri...
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417 pages • missing pub info (editions)
ISBN/UID: 9780240810201
Format: Paperback
Language: English
Publisher: Focal Press
Publication date: 03 March 2010
Description
Managing Electronic Media recognizes the changes in technology in the global marketplace and the impact these innovations have on media organizations and their integral business practices. It goes beyond the typical media management book by coveri...