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
304 pages • first pub 2014 (editions)
ISBN/UID: 9781119272427
Format: Paperback
Language: English
Publisher: Wiley
Publication date: 27 June 2016
Description
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge There is no more 'selling'--the...
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
304 pages • first pub 2014 (editions)
ISBN/UID: 9781119272427
Format: Paperback
Language: English
Publisher: Wiley
Publication date: 27 June 2016
Description
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge There is no more 'selling'--the...