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106 pages • first pub 1923 (editions)
ISBN/UID: 9781612034355
Format: Paperback
Language: English
Publisher: Bottom of the Hill Publishing
Publication date: 07 February 2012
Description
David Ogilvy said of Scientific Advertising, "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." In Scientific Advertising Claude C. Hopkins outlines testing...
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Content Warnings
106 pages • first pub 1923 (editions)
ISBN/UID: 9781612034355
Format: Paperback
Language: English
Publisher: Bottom of the Hill Publishing
Publication date: 07 February 2012
Description
David Ogilvy said of Scientific Advertising, "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." In Scientific Advertising Claude C. Hopkins outlines testing...
Community Reviews
Content Warnings