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![Video Game Marketing: A Student Textbook by Mikolaj Dymek, Peter Zackariasson](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCSVVzQXdFPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--a6df8228f181a3521cb0c01b6c12377817bb9ac9/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Video%20Game%20Marketing-%20A%20Student%20Textbook.jpg)
164 pages • missing pub info (editions)
ISBN/UID: 9781138812277
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 01 October 2016
Description
The video game industry has been one of the fastest-growing cultural phenomena of our times with market conditions that demand a specific skill set from its marketers. To a new generation of "indie gamers", being a game developer isn't just about ...
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![Video Game Marketing: A Student Textbook by Mikolaj Dymek, Peter Zackariasson](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCSVVzQXdFPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--a6df8228f181a3521cb0c01b6c12377817bb9ac9/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Video%20Game%20Marketing-%20A%20Student%20Textbook.jpg)
164 pages • missing pub info (editions)
ISBN/UID: 9781138812277
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 01 October 2016
Description
The video game industry has been one of the fastest-growing cultural phenomena of our times with market conditions that demand a specific skill set from its marketers. To a new generation of "indie gamers", being a game developer isn't just about ...