The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising by Kenneth Roman

The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising

Kenneth Roman

304 pages • first pub 2009 (editions)

nonfiction biography business informative slow-paced
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From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David OgilvyFamous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a ...

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