Persuasion Profiling by Maurits Kaptein, Maurits Kaptein
Persuasion Profiling

Maurits Kaptein, Maurits Kaptein

Persuasion Profiling

Maurits Kaptein, Maurits Kaptein

missing page info Add in missing page information first pub 2012 (editions)

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Description

On average, merely five in every hundred visitors of online stores actually purchase a product. This, despite the fact that in offline, brick and mortar stores more than twenty-five out of a hundred visitors make a purchase. Why is this gap so lar...

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