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432 pages • missing pub info (editions)
ISBN/UID: 9781848554689
Format: Hardcover
Language: English
Publisher: Emerald Group Publishing
Publication date: 20 February 2009
Description
Volume 20 of "Advances in International Marketing" guest-edited by Professors Sinkovics and Ghauri, addresses the impact on international marketing of major trends in the external and internal environment of the firm: technology-enabled internatio...
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432 pages • missing pub info (editions)
ISBN/UID: 9781848554689
Format: Hardcover
Language: English
Publisher: Emerald Group Publishing
Publication date: 20 February 2009
Description
Volume 20 of "Advances in International Marketing" guest-edited by Professors Sinkovics and Ghauri, addresses the impact on international marketing of major trends in the external and internal environment of the firm: technology-enabled internatio...
Community Reviews
Content Warnings