The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark. by Dan S. Kennedy

The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.

Dan S. Kennedy

240 pages first pub 1991 (editions)

nonfiction business informative medium-paced
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The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark. by Dan S. Kennedy is a must-read for entrepreneurs and small business owners seeking to boost their sales and profits through effective marketing strategies and messaging.

Description

More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practi...

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