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James L. Watson
280 pages • first pub 1997 (editions)
ISBN/UID: 9780804732079
Format: Paperback
Language: English
Publisher: Stanford University Press
Publication date: Not specified
Description
McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read--and widely acclaimed--Golden Arches East argues that McDonald's ha...
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—
James L. Watson
280 pages • first pub 1997 (editions)
ISBN/UID: 9780804732079
Format: Paperback
Language: English
Publisher: Stanford University Press
Publication date: Not specified
Description
McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read--and widely acclaimed--Golden Arches East argues that McDonald's ha...