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
482 pages • first pub 1993 (editions)
ISBN/UID: 9780815352761
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 08 May 2019
Description
Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and ...
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
482 pages • first pub 1993 (editions)
ISBN/UID: 9780815352761
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 08 May 2019
Description
Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and ...