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![Marketing: The Core Marketing: The Core by William Rudelius, Roger A. Kerin](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCRzVlTVFFPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--ac8ca76f4182e5a1550277ace112b1b26477a4d1/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Marketing-%20The%20Core%20Marketing-%20The%20Core.jpg)
560 pages • missing pub info (editions)
ISBN/UID: 9780078028922
Format: Paperback
Language: English
Publisher: Irwin/McGraw-Hill
Publication date: 25 July 2003
Description
Marketing: The Core 5e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and us...
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![Marketing: The Core Marketing: The Core by William Rudelius, Roger A. Kerin](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCRzVlTVFFPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--ac8ca76f4182e5a1550277ace112b1b26477a4d1/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Marketing-%20The%20Core%20Marketing-%20The%20Core.jpg)
560 pages • missing pub info (editions)
ISBN/UID: 9780078028922
Format: Paperback
Language: English
Publisher: Irwin/McGraw-Hill
Publication date: 25 July 2003
Description
Marketing: The Core 5e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and us...