Seizing the White Space: Business Model Innovation for Growth and Renewal by Mark W. Johnson

Seizing the White Space: Business Model Innovation for Growth and Renewal

Mark W. Johnson

208 pages first pub 2010 (editions)

nonfiction business informative slow-paced
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Business model innovation is the key to unlocking transformational growth--but few executives know how to apply it to their businesses. In Seizing the White Space, Mark Johnson gives them the playbook. Leaving the rhetoric to others, Johnson lays ...

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