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
276 pages • first pub 2002 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A collection of humorous essays and piquant anecdotes underpinned by well-informed insight. Probably the best selling book on doing in business in China ever – and undoubtedly the best ever written – 400 Million Customers is both amusing and infor...
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
276 pages • first pub 2002 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A collection of humorous essays and piquant anecdotes underpinned by well-informed insight. Probably the best selling book on doing in business in China ever – and undoubtedly the best ever written – 400 Million Customers is both amusing and infor...