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576 pages • missing pub info (editions)
ISBN/UID: 9781260300161
Format: Not specified
Language: English
Publisher: McGraw-Hill Education
Publication date: 24 January 2018
Description
Preface to Marketing Management, 15e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ens...
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
576 pages • missing pub info (editions)
ISBN/UID: 9781260300161
Format: Not specified
Language: English
Publisher: McGraw-Hill Education
Publication date: 24 January 2018
Description
Preface to Marketing Management, 15e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ens...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at support@thestorygraph.com to request the content warning form.