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![Advertising & IMC: Principles and Practice, Student Value Edition + 2019 Mylab Management with Pearson Etext -- Access Card Package [With Access Code] by Charles Wood, Sandra Moriarty, Nancy Mitchell](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCUElJcVFRPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--fedd9de46579f454e27ba61b6e9ad1720d341800/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Advertising%20&%20IMC-%20Principles%20and%20Practice.jpg)
missing page info • missing pub info (editions)
ISBN/UID: 9780135982969
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 23 July 2019
Description
For courses in introductory advertising. Increase the relevancy and effectiveness of marketing communications Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers. ...
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Content Warnings
missing page info • missing pub info (editions)
ISBN/UID: 9780135982969
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 23 July 2019
Description
For courses in introductory advertising. Increase the relevancy and effectiveness of marketing communications Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers. ...
Community Reviews
Content Warnings