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704 pages • missing pub info (editions)
ISBN/UID: 9781944659042
Format: Hardcover
Language: English
Publisher: Ws Professional
Publication date: 16 December 2016
Description
Winning in Service Markets: Success through People, Technology, and Strategy is the first practitioner book in the market to cover the key aspects of services marketing and management based on sound academic evidence and knowledge. Derived from th...
Community Reviews
Content Warnings
704 pages • missing pub info (editions)
ISBN/UID: 9781944659042
Format: Hardcover
Language: English
Publisher: Ws Professional
Publication date: 16 December 2016
Description
Winning in Service Markets: Success through People, Technology, and Strategy is the first practitioner book in the market to cover the key aspects of services marketing and management based on sound academic evidence and knowledge. Derived from th...
Community Reviews
Content Warnings