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343 pages • missing pub info (editions)
ISBN/UID: 9780130198440
Format: Paperback
Language: English
Publisher: Prentice Hall
Publication date: 08 July 2000
Description
*Build a balanced, integrated strategy for eCommerce leadership *Brand, technology, service, market, development strategies, and beyond *A boardroom guide to the latest trends in eCommerce technology *Based on research at more than 40 leading eCo...
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343 pages • missing pub info (editions)
ISBN/UID: 9780130198440
Format: Paperback
Language: English
Publisher: Prentice Hall
Publication date: 08 July 2000
Description
*Build a balanced, integrated strategy for eCommerce leadership *Brand, technology, service, market, development strategies, and beyond *A boardroom guide to the latest trends in eCommerce technology *Based on research at more than 40 leading eCo...