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Ecommerce: Formulation of Strategy by Robert Plant

Ecommerce: Formulation of Strategy

Robert Plant

343 pages missing pub info (editions)

nonfiction business computer science economics informative medium-paced
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Description

*Build a balanced, integrated strategy for eCommerce leadership *Brand, technology, service, market, development strategies, and beyond *A boardroom guide to the latest trends in eCommerce technology *Based on research at more than 40 leading eCo...

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