The Cult of the Luxury Brand: Inside Asia's Love Affair with Luxury by Paul Husband, Radha Chadha

The Cult of the Luxury Brand: Inside Asia's Love Affair with Luxury

Paul Husband, Radha Chadha

228 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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In today's Asia, you are what you wear. The Cult of the Luxury Brand is the first book to explore how and why an amazing "luxeplosion" is rocking Asia, sweeping up not just the glitzy upper crust, but secretaries toting their Burberry bags, junior...

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