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missing page info • first pub 2017 (editions)
ISBN/UID: 9780241216026
Format: Hardcover
Language: English
Publisher: Allen Lane
Publication date: Not specified
Description
Nothing "goes viral." If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history--of power, influence,...
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Content Warnings
missing page info • first pub 2017 (editions)
ISBN/UID: 9780241216026
Format: Hardcover
Language: English
Publisher: Allen Lane
Publication date: Not specified
Description
Nothing "goes viral." If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history--of power, influence,...
Community Reviews
Content Warnings