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![The Brand Glossary by Andres Velasquez, Paola Norambuena, Interbrands Brandchannel](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBM2NHb3c9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--8d3007577e4abf9840a8e1397a297666d24046dd/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/The%20Brand%20Glossary.jpg)
218 pages • missing pub info (editions)
ISBN/UID: 9781544258591
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Publication date: 09 March 2017
Description
We know is still crucial - critical to understand Brand and Branding terms and to have its definitions. Here I am re-delivering (re-designed) an easy-to-use reference that helps define, understand and demystify the most common terms used in this f...
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![The Brand Glossary by Andres Velasquez, Paola Norambuena, Interbrands Brandchannel](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBM2NHb3c9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--8d3007577e4abf9840a8e1397a297666d24046dd/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/The%20Brand%20Glossary.jpg)
218 pages • missing pub info (editions)
ISBN/UID: 9781544258591
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Publication date: 09 March 2017
Description
We know is still crucial - critical to understand Brand and Branding terms and to have its definitions. Here I am re-delivering (re-designed) an easy-to-use reference that helps define, understand and demystify the most common terms used in this f...