Up Against the Wal-Marts: How Your Business Can Prosper in the Shadow of the Retail Giants by Jeanne Smalling Archer, Don Taylor

Up Against the Wal-Marts: How Your Business Can Prosper in the Shadow of the Retail Giants

Jeanne Smalling Archer, Don Taylor

256 pages first pub 1994 (editions)

nonfiction business informative medium-paced
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"What counts is not necessarily the size of the dog in the fight - it's the size of the fight in the dog." Dwight D. Eisenhower uttered those words, but they could be a wake-up call for every small business owner in America who's cowering under th...

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