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![Building Brand Communities: How Organizations Succeed by Creating Belonging by Carrie Melissa Jones, Charles H. Vogl](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBMlA1Umc9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--f9d9da6471077b28127d5a0f2de4d1406137c083/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Building%20Brand%20Communities-%20How%20Organizations%20Succeed%20by%20Creating%20Belonging.jpg)
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ISBN/UID: 9781662004773
Format: Audio
Language: English
Publisher: Dreamscape Media
Publication date: 12 May 2020
Description
An authentic brand community is far more than a group working alongside one another or a list of customers connected to a brand on social media. Carrie Melissa Jones and Charles H. Vogl present practices used by global brands such as Yelp, Twitch,...
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![Building Brand Communities: How Organizations Succeed by Creating Belonging by Carrie Melissa Jones, Charles H. Vogl](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBMlA1Umc9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--f9d9da6471077b28127d5a0f2de4d1406137c083/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Building%20Brand%20Communities-%20How%20Organizations%20Succeed%20by%20Creating%20Belonging.jpg)
missing duration info
ISBN/UID: 9781662004773
Format: Audio
Language: English
Publisher: Dreamscape Media
Publication date: 12 May 2020
Description
An authentic brand community is far more than a group working alongside one another or a list of customers connected to a brand on social media. Carrie Melissa Jones and Charles H. Vogl present practices used by global brands such as Yelp, Twitch,...