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288 pages • missing pub info (editions)
ISBN/UID: 9780134271460
Format: Paperback
Language: English
Publisher: Pearson FT Press
Publication date: 12 November 2010
Description
More and more enterprises are seeking to craft winning "base of the pyramid" (BoP) ventures, serving the world's four billion poorest customers while alleviating poverty at the same time. Early first-generation ventures focused primarily on sellin...
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Content Warnings
288 pages • missing pub info (editions)
ISBN/UID: 9780134271460
Format: Paperback
Language: English
Publisher: Pearson FT Press
Publication date: 12 November 2010
Description
More and more enterprises are seeking to craft winning "base of the pyramid" (BoP) ventures, serving the world's four billion poorest customers while alleviating poverty at the same time. Early first-generation ventures focused primarily on sellin...
Community Reviews
Content Warnings