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
240 pages • missing pub info (editions)
ISBN/UID: 9781903500033
Format: Paperback
Language: English
Publisher: Liverpool Academic Press
Publication date: 01 October 2002
Description
Effective Marketing discusses the essential features of marketing in a clear, concise, and logical manner, with relevant examples, making the book ideal for students. It directly addresses the syllabus for CIPS marketing, CIM marketing fundamental...
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
240 pages • missing pub info (editions)
ISBN/UID: 9781903500033
Format: Paperback
Language: English
Publisher: Liverpool Academic Press
Publication date: 01 October 2002
Description
Effective Marketing discusses the essential features of marketing in a clear, concise, and logical manner, with relevant examples, making the book ideal for students. It directly addresses the syllabus for CIPS marketing, CIM marketing fundamental...