Productize: The Ultimate Guide to Turning Professional Services into Scalable Products by Eisha Armstrong

Productize: The Ultimate Guide to Turning Professional Services into Scalable Products

Eisha Armstrong

missing page info Add in missing page information first pub 2021 (editions)

informative medium-paced
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Description

More and more traditional professional services firms are turning to "productization" as a strategy to grow, improve valuations, and to fend off new digital-first competitors. However, many of them will fail and waste a lot of money in the proce...

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