Game Thinking: Innovate Smarter & Drive Deep Engagement with Design Techniques from Hit Games by Amy Jo Kim

Game Thinking: Innovate Smarter & Drive Deep Engagement with Design Techniques from Hit Games

Amy Jo Kim with Scott Kim (Illustrator)

214 pages • missing pub info (editions)

nonfiction art design informative medium-paced
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How are market-leading products born?Successful innovations may end up reaching a mainstream audience, but they never start off that way. That's the paradox of innovation most entrepreneurs fail to embrace-the typical people in your market are not...

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