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
224 pages • missing pub info (editions)
ISBN/UID: 9781541774490
Format: Hardcover
Language: English
Publisher: PublicAffairs
Publication date: 04 May 2021
Description
A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them?Mogul William Goldman's zinger about the movie business - "nobody knows nothing" -...
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
224 pages • missing pub info (editions)
ISBN/UID: 9781541774490
Format: Hardcover
Language: English
Publisher: PublicAffairs
Publication date: 04 May 2021
Description
A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them?Mogul William Goldman's zinger about the movie business - "nobody knows nothing" -...