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374 pages • missing pub info (editions)
ISBN/UID: 9781107659414
Format: Paperback
Language: English
Publisher: Cambridge University Press
Publication date: 04 April 2013
Description
Multinationals from Brazil, Russia, India and China, known as the BRIC countries, are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multin...
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374 pages • missing pub info (editions)
ISBN/UID: 9781107659414
Format: Paperback
Language: English
Publisher: Cambridge University Press
Publication date: 04 April 2013
Description
Multinationals from Brazil, Russia, India and China, known as the BRIC countries, are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multin...