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The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level by Colin Shaw, Ryan Hamilton

The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level

Colin Shaw, Ryan Hamilton

missing page info Add in missing page information • first pub 2016 (editions)

informative reflective medium-paced
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Description

Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their ...

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