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
344 pages • missing pub info (editions)
ISBN/UID: 9781632218889
Format: Hardcover
Language: English
Publisher: Mill City Press, Inc.
Publication date: 16 November 2020
Description
Machine learning and automation are disrupting every industry-Advertising is no exception. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads, and the traditional optimization levers that PPC managers gre...
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
344 pages • missing pub info (editions)
ISBN/UID: 9781632218889
Format: Hardcover
Language: English
Publisher: Mill City Press, Inc.
Publication date: 16 November 2020
Description
Machine learning and automation are disrupting every industry-Advertising is no exception. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads, and the traditional optimization levers that PPC managers gre...