Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company by Shellye Archambeau, Leonard Lodish, Howard Morgan

Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company

Shellye Archambeau, Leonard Lodish, Howard Morgan

400 pages • missing pub info (editions)

nonfiction business economics
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Discover new entrepreneurial marketing strategies and techniques for supercharging profits now, and sustaining competitive advantage for years to come Marketing That Works, Second Edition delivers a comprehensive portfolio of high-value, low-cost...

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