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256 pages • first pub 2013 (editions)
ISBN/UID: 9780241971857
Format: Digital
Language: English
Publisher: Penguin UK
Publication date: Not specified
Description
How do successful companies create products people can’t put down?Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies ho...
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256 pages • first pub 2013 (editions)
ISBN/UID: 9780241971857
Format: Digital
Language: English
Publisher: Penguin UK
Publication date: Not specified
Description
How do successful companies create products people can’t put down?Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies ho...
Community Reviews
Content Warnings