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Kaye Sung Chon, Chris Ryan, John C. Crotts
114 pages • missing pub info (editions)
ISBN/UID: 9780789000293
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 12 May 1997
Description
Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today. Dispelling commonly held Western assumptions, inviting new...
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—
Kaye Sung Chon, Chris Ryan, John C. Crotts
114 pages • missing pub info (editions)
ISBN/UID: 9780789000293
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 12 May 1997
Description
Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today. Dispelling commonly held Western assumptions, inviting new...