How to Make Your Content Marketing Contagious by Jonah Berger, Daniel Hall

How to Make Your Content Marketing Contagious

Jonah Berger, Daniel Hall

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Dr. Berger is a marketing professor at the University of Pennsylvania, and author of the bestselling book, Contagious: Why Things Catch On. Berger has spent over 15 years studying how social influence works, and how it drives products and ideas. I...

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