Fundamentals of Marketing by Sara Rosengren, Chris Fill, Paul Baines

Fundamentals of Marketing

Sara Rosengren, Chris Fill, Paul Baines

416 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Do you want to know how a traditionally French brand expands into an international market, how a department store can channel its business online, or how any organization can incorporate social media into their communication campaigns? What can yo...

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