A Qualitative Study of the E-Commerce Process: An Entrepreneurial Perspective by Eric Pedersen

A Qualitative Study of the E-Commerce Process: An Entrepreneurial Perspective

Eric Pedersen

188 pages • missing pub info (editions)

nonfiction business economics medium-paced
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Description

This research provides an experiential perspective of the process used by successful electronic commerce entrepreneurs. A big picture view or model of the electronic commerce process emerged from over fifty observations, interviews, and follow-up ...

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