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![Innovative Marketing Communications: Strategies for the Events Industry by Emma Wood, Guy Masterman](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBOUFUWkE9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--8e2503b13845bc7fc76ea8880772e36307a755d9/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Innovative%20Marketing%20Communications-%20Strategies%20for%20the%20Events%20Industry.jpg)
322 pages • missing pub info (editions)
ISBN/UID: 9780750663618
Format: Paperback
Language: English
Publisher: S&t Titles
Publication date: 01 July 2005
Description
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the d...
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![Innovative Marketing Communications: Strategies for the Events Industry by Emma Wood, Guy Masterman](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBOUFUWkE9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--8e2503b13845bc7fc76ea8880772e36307a755d9/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Innovative%20Marketing%20Communications-%20Strategies%20for%20the%20Events%20Industry.jpg)
322 pages • missing pub info (editions)
ISBN/UID: 9780750663618
Format: Paperback
Language: English
Publisher: S&t Titles
Publication date: 01 July 2005
Description
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the d...