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![Selling It: The Incredible Shrinking Package and Other Marvels of Modern Marketing by Leslie Ware](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBekJGT1E9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--26135c0380cf00bb76b23ae7a307e5de016e3e29/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Selling%20It-%20The%20Incredible%20Shrinking%20Package%20and%20Other%20Marvels%20of%20Modern%20Marketing.jpg)
202 pages • first pub 2002 (editions)
ISBN/UID: 9780393321722
Format: Paperback
Language: English
Publisher: W. W. Norton & Company
Publication date: 17 January 2002
Description
Just how much would you pay for those "10 free minutes" of long distance? Will "slimming insoles" do more than cushion your tired feet? Are you really the "guaranteed winner" of a $10 million sweepstakes? For more than twenty years, the "Selling I...
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![Selling It: The Incredible Shrinking Package and Other Marvels of Modern Marketing by Leslie Ware](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBekJGT1E9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--26135c0380cf00bb76b23ae7a307e5de016e3e29/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Selling%20It-%20The%20Incredible%20Shrinking%20Package%20and%20Other%20Marvels%20of%20Modern%20Marketing.jpg)
202 pages • first pub 2002 (editions)
ISBN/UID: 9780393321722
Format: Paperback
Language: English
Publisher: W. W. Norton & Company
Publication date: 17 January 2002
Description
Just how much would you pay for those "10 free minutes" of long distance? Will "slimming insoles" do more than cushion your tired feet? Are you really the "guaranteed winner" of a $10 million sweepstakes? For more than twenty years, the "Selling I...