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288 pages • first pub 2016 (editions)
ISBN/UID: 9781473630130
Format: Paperback
Language: English
Publisher: Hodder & Stoughton General Division
Publication date: 23 February 2016
Description
Martin Lindstrom, one of Time Magazine's 100 Most Influential People in The World and a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing.In an era where many believe Big Data has rendered ...
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288 pages • first pub 2016 (editions)
ISBN/UID: 9781473630130
Format: Paperback
Language: English
Publisher: Hodder & Stoughton General Division
Publication date: 23 February 2016
Description
Martin Lindstrom, one of Time Magazine's 100 Most Influential People in The World and a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing.In an era where many believe Big Data has rendered ...