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![Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCTG9kT0FFPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--aa238add17a000f387f1ea309de186b98094ea21/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Blue%20Ocean%20Strategy-%20How%20to%20Create%20Uncontested%20Market%20Space%20and%20Make%20the%20Competition%20Irrelevant.jpg)
288 pages • first pub 1994 (editions)
ISBN/UID: 9781422147986
Format: Digital
Language: English
Publisher: Harvard Business Review Press
Publication date: Not specified
Description
A global phenomenon now published in a record 43 languages. Over 3.5 million copies sold. A bestseller across five continents.Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained, profitab...
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![Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim](https://558130.bdp32.group/rails/active_storage/representations/redirect/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBCTG9kT0FFPSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--aa238add17a000f387f1ea309de186b98094ea21/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaDdCem9MWm05eWJXRjBTU0lJYW5CbkJqb0dSVlE2RkhKbGMybDZaVjkwYjE5c2FXMXBkRnNIYVFJc0FXa0M5QUU9IiwiZXhwIjpudWxsLCJwdXIiOiJ2YXJpYXRpb24ifX0=--038335c90cf75c275ae4d36968ac417dc4a0a3e3/Blue%20Ocean%20Strategy-%20How%20to%20Create%20Uncontested%20Market%20Space%20and%20Make%20the%20Competition%20Irrelevant.jpg)
288 pages • first pub 1994 (editions)
ISBN/UID: 9781422147986
Format: Digital
Language: English
Publisher: Harvard Business Review Press
Publication date: Not specified
Description
A global phenomenon now published in a record 43 languages. Over 3.5 million copies sold. A bestseller across five continents.Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained, profitab...