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160 pages • first pub 1993 (editions)
ISBN/UID: None
Format: Digital
Language: English
Publisher: Not specified
Publication date: Not specified
Description
There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout--the world-renowned marketing consultants and bestselling authors of "Positioning"--note, you can build an impressive airplane, but it will never leave...
Community Reviews
Content Warnings
160 pages • first pub 1993 (editions)
ISBN/UID: None
Format: Digital
Language: English
Publisher: Not specified
Publication date: Not specified
Description
There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout--the world-renowned marketing consultants and bestselling authors of "Positioning"--note, you can build an impressive airplane, but it will never leave...
Community Reviews
Content Warnings