At times, I found the good doctor's manner a bit overbearing and holier-than-thou. But perhaps that is simply a sign that this is not the best book to be the first one of his I read. After all, this is a collection of his weekly editorials, and so are meant to be picking the holes in other peoples' arguments or reporting.
Many of his points are spot on, and I overall agreed with most of the points made.
The concluding article "made" it for me, in that it very clearly elucidated his issues with the current methods of reporting science, and why it matters so much to him.