There are plenty of books that are geared to a start-up's very beginning. But there are very few that address what to do when your new business hits the inevitable plateau which can suck your entrepreneurial enthusiasm dry. If, instead of a business, you've created a job to which you are enslaved as an owner, you will want to read this book. Mike Michalowicz outlines a simple and practical strategy with his trademark humor that will help you leverage your strengths, cull your client list into a leaner money-making asset, and most importantly, re-make your business into a fun and marketable entity.