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Never Mind the Sizzle...Where's the Sausage?: Branding Based on Substance Not Spin by David Taylor
Never Mind the Sizzle...Where's the Sausage?: Branding Based on Substance Not Spin
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David Taylor

Never Mind the Sizzle...Where's the Sausage?: Branding Based on Substance Not Spin

David Taylor

146 pages • first pub 2007 (editions)

nonfiction business informative lighthearted medium-paced
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